Learning About Your Audience Through Social Media

Friday, January 5
2:30-3:45 PM
Palace Room, 9th Floor

Adam Teeter

Sponsored by The Wallace Foundation

The prospect of collecting audience data can be daunting – where to begin, how to get it done, and how much will it cost? Learn how to approach information-gathering through social media outlets and how the data will help you to better understand your current audiences and those you want to reach.